NIVEA announced its partnership with e-pharma portal Pharmeasy

Extending its care to a wider set of consumers, NIVEA, the world’s No. 1 skincare brand, on Monday announced its partnership with e-pharma portal Pharmeasy.

                                                                

PharmEasy is one of the most trusted online pharmacy platforms for all your medicine and healthcare needs. It is currently serving 50 lakh customers.

The Hamburg-based Beiersdorf generated sales of €7.6 billion in the financial year 2019 and its product portfolio comprises strong, international leading skin and body care brands, including NIVEA – the world’s no. 1 skincare brand – Eucerin, Hansaplast/Elastoplast, and La Prairie.

Bringing the ease of availability and comfort in-home delivery, NIVEA India aims to provide uninterrupted access of essential skincare products to each and every consumer during these unprecedented times all while they purchase medicines and other healthcare essentials online, the company said in a release.

Through this partnership, NIVEA aims to cater to the growing needs of consumers by providing ease of availability and accessibility of skincare & personal care products such as Body Lotions, Moisturizing creams, Shower Gels, Roll-ons & Face washes among others on a platform that delivers quality medicines across the country.

This service is available for consumers across the country and also offers multiple convenient and easy payment options.

Through this tie-up, NIVEA will extend its reach to its consumers while attracting new consumers with safer and effective delivery to their doorstep.

Speaking on this partnership, Neil George, Managing Director, NIVEA India said, through this tie-up, we aim to provide a simplified experience that reduces consumer stress and anxiety while enhancing convenience.

Dharmil Sheth, Co-Founder at PharmEasy said this association is indeed a great opportunity for both PharmEasy and NIVEA to provide more convenience and ease of access to their users, and more so now during the ongoing pandemic. We’re glad to be more user-friendly with every step that we take to make it simpler for our consumers to order their healthcare essentials online and get it safely delivered at their doorstep.

SOURCE- UNI