Kirana stores in Kanpur to offer e-commerce service to customers through AnyDukaan app
AnyDukaan ties up with 100 kirana stores in Kanpur
AnyDukaan - · Manages order, invoice and delivery details, online payment and promotional offers between a kiranawalla and his consumers · 100% Indian made app and echoes PM Modi’s call of ‘Make in India’ & ‘Be Vocal for Local’ · Empowers retailers in the country by providing opportunities to market their brands to consumers · Helps FMCG brands directly market to the Kirana shops · As 98% of grocery trade is controlled by the Kirana shops, AnyDukaan will enable retailers to serve their customers whilst maintaining social distance, multiplying consumer convenience |
E-commerce mobile app AnyDukaan has tied up with 100 Kirana stores across Kanpur to offer e-commerce to their customers. AnyDukaan is an e-commerce market place acting as an aggregator connecting the next door retailer/grocers/Kiranas to the consumer.
AnyDukaan has been developed by Pune-based IT & Marketing solutions company Vritti Solutions Ltd. Through the app, the consumer, right from her mobile can select the kiranawala and order for grocery, fruits and vegetables, sweets, dry fruits and dairy products. She could get an express pickup or deliver at home within no time bringing a lot of convenience to her. The application is very easy to use and the retailer himself can then make the products available online for his consumers using the same application. All orders, invoice and delivery details and payment between a kiranawala and his consumers will be provided online through this app and also can implement flexible payment options. AnyDukaan app can be downloaded by retailers and consumers anywhere in the country. The app supports and enables social distancing ad safety drive which is badly needed in the country right now.
“Kanpur Retailers Association President Rajesh Verma’s said” “AnyDukaan app is a better alternative for the Kiranawalas for easily delivering products to their consumers. Being a Swadeshi app, we all need to be ‘vocal for the local.’ Retailers and consumers should download this application and benefit from it,” said Mr. Rajesh Verma, President, Retailers Association, Kanpur.
“AnyDukaan will give housewives of Kanpur, freedom to shop their favourite items in the convenience of their homes We are happy and proud to tie up with the retailers of Kanpur. Our aim is to empower our retailer brothers with the right e-commerce technology, making it a win-win to him and his customer. Starting with 100, we plan to penetrate the entire retailer community of the city,” said Veerendra Jamdade, CEO, Vritti Solutions Ltd.
The data and digital revolution going across the country is expected to soon merge the shopping styles, cutting the distinctions of a metro, city, town or a village, he said.
“AnyDukaan is 100% Indian and echoes the call of our Prime Minister for ‘Make In India’ and ‘Atma Nirbhar Bharat. Big e-commerce companies in the country use a ‘Retailer’ merely as a supplier. However, through AnyDukaan, along with transactions, the retailer can promote his brand, launch offers, discouts, coupons or schemes, provide online payment and express delivery,” said Rajesh Radhakrishnan, Chief Marketing Officer, Vritti Solutions Ltd.
“The next revolution is taking at the retailer level with e-commerce. I am sure the e-commerce will be a win-win situation for both the consumer and the retailer. A time would come in the near future, when consumers would buy their entire lot from his Kiranawala via e-commerce. Retailers will also increase their business multi-folds as convenience propels demand,” said Sandeep Yadav, owner of Family Bazar, Yadav Market, Kanpur.
“With AnyDukaan app, I aim to grow my business exponentially as promotion and marketing of my brands to my customers will be on my finger tips. My catchment area is also going to expand following e-commerce. It will be a win-win for the retailers and the consumers,” said Anil Kumar Gupta, Aastha Departmental Store, Indira Nagar, Kanpur.
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