BIBA opens Its Second retail outlet in Bareilly, Uttar Pradesh


June 14, 2023, Bareilly-  

BIBA which is one of the most loved Indian fashion brands in India, is delighted to announce the launch of its second store in Bareilly. This strategic expansion showcases BIBA's commitment to meeting the growing demand for fashionable ethnic wear and bringing its extensive collection closer to the people of Uttar Pradesh.

Located in Rajendra Nagar, Yojna number 2, Bareilly. The new store spread across a spacious 1100 sq. foot area, promises to be a haven for fashion enthusiasts seeking a diverse range of apparel, perfume, handbags, jewelry, and footwear.


                                      


The inauguration of the store was done by Dr. Arun Kumar, a legislative assembly member, of Uttar Pradesh.  He expressed his support for BIBA's expansion and its contribution to the fashion landscape of Bareilly.

BIBA,renowned for its commitment to offering a comprehensive range of fashion choices, catering to every individual's distinct style preference. With its wide selection, the store boasts an impressive assortment of apparel, including the ever-popular Salwar Kameez Dupatta (SKD), MNM, kids wear, workwear, and fusion wear. The brand ensures that shoppers of all ages and tastes can find something to suit their unique fashion sensibilities.

In addition to its apparel line, the store has dedicated sections for Perfume, Handbags, Jewellery, and Footwear. These accessories perfectly complement the ensemble choices and allow customers to complete their looks with elegance and flair.

Commenting on the launch, Mr. Siddharath Bindra, Managing Director, BIBA said, "We are thrilled to open our second retail outlet in Bareilly, Uttar Pradesh, BIBA has always provided exceptional quality and style to our customers. With our new store, we aim to bring a world-class shopping experience and a diverse range of fashion options to the residents of Bareli and the surrounding areas.”

Store Address: Biba Fashion Ltd, Rajendra Nagar, Yojna number 2, Bareilly, Uttar Pradesh – 243122

For more information, please visit: www.facebook.com/BibaIndia and http://www.biba.in/

About BIBA:

BIBA, a synonym for pretty women in Punjabi, is literally a home-grown Indian Fashion wear brand, started by Mrs. Meena Bindra from her house in Bombay with a partly sum of eight thousand, way back in 1988. Soon, the brand started spreading its wings in and around the city as the product’s styling and beautiful hand block prints started getting a fantastic response from the local communities, including many film stars as well. The retail revolution in the country gave the brand the desired recognition and an opportunity to grow across the country. Symbolizing the strength and the spirit of today’s woman, BIBA today is the most loved ethnic wear brand in the country. With a prime objective of providing trend-setting and fashionable Indian attire at an affordable price, BIBA products are available in all three categories of SKD (Salwar Kameez Dupatta), M&M (Mix & Match) and Unstitched Fabric. Now, BIBA has diversified its product from jewellery, fragrance, wallet and footwear The popular demand from its avid patrons led the company to introduce BIBA Girls, a dedicated range for kids between 2 to 15 years. With an aim to tap the burgeoning premium ethnic and bridal wear segment in the country, BIBA recently acquired a substantial minority stake in the designer label- Anju Modi and Rohit Bal.

BIBA products are available through 353 stores across 26 states in India, apart from the presence in all the major retail chains in the country like Shopper’s Stop, Lifestyle, Pantaloons and Central. Over the years, the brand has received awards & recognition from various organizations like Shoppers Stop, Myntra, and Images Group for being the ‘Most Admired Women’s Indian Wear Brand’ on many occasions credited to its innovative designs, fit, silhouettes and varied colour palette. Our Founder & Chairperson Mrs. Meena Bindra has been awarded the Lifetime Achievement Award by CMAI and Franchise India for her contribution to the apparel industry. The brand is guided by the vision of Siddharath Bindra, who as Managing Director is responsible for the overall growth of the brand.


 

 

 

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