The Bottom Line | Safexpress | GIA | McDonald | Axis Bank | Singhsta | Honey Singh | troopel

 The Bottom Line | Safexpress | GIA | McDonald | Axis Bank | Singhsta | Honey Singh | troopel

The Bottom Line

Headline -

1 Safexpress launches its 62nd ultra-modern Logistics Park in Lucknow
2.GIA Shares How Research-Based Gemmological Education is the Key to Skilled Workforce in the Indian Gem and Jewellery Industry
3.McDonald’s India has introduced a newbrand app –‘McDonald’s’ – to provide consumers with special deals & offers. 4.Axis Bank launches Wear ‘N’ Pay, a range of new age payment solutions First Bank in India
5.Get ready to party with Singhsta’s ‘Modern Ranjha’ feat Yo Yo Honey Singh & presented by Desi Music Factory!


Safexpress, India’s largest supply chain & logistics company, has launched its ultra-modern Logistics Park in Lucknow. This Logistics Park will serve as a nodal point for supply chain & logistics in the region. This facility is based at a strategic location and has strong connectivity with all Indian states. The development of Safexpress Logistics Park in Lucknow has been done on a land area of over 1.5 Lakh square feet. This Logistics Park is enabled with state-of-the-art transhipment and 3PL facilities.

The ICC Gems & Jewellery Summit 2021 is a highly-anticipated knowledge-sharing event for the Indian gems and jewellery industry. The third edition held on March 20 witnessed eminent speakers discussing transformation in the gems and jewellery industry, with engaging sessions on topics such as ‘Vision 2025 – Local, Vocal & Global’, ‘Honouring the Karigars’, ‘Diamond and Platinum – Trust, Transparency and Consumer Focus’, among others. A world leader in gemmology education, GIA offers globally-recognised credentials with a comprehensive curriculum covering diamonds, coloured stones, pearls, jewellery design, merchandising and more.


McDonald’s India - North and East, has introduced a newbrand app –‘McDonald’s’ – to provide consumers with special deals & offers that can be redeemed at dine-in, takeaway or drive thru.
Through the new McDonald’s app, the brand aims to enhance its customer experience as well as engagement by offering them #TheRealDeal and the best of McDonald’s all on one single mobile platform.

Axis Bank, country’s third-largest private sector bank, has stepped up their game in the contactless payments segment by launching its own range of wearable contactless payment devices, thus, making payments truly on-the-go and convenient for its customers. Axis Bank partnered with Thales and Tappy Technologies to design and create these products, which are exclusively available on the Mastercard platform. With the launch of its wearable devices brand, ‘Wear ‘N’ Pay’, Axis Bank has become the first bank to introduce a new line of wearable devices that can be incorporated into existing accessories or worn easily to carry out contactless transactions on the go.   

After chartbusters like 'Makhna' and 'Billo Tu Agg', Singhsta and Yo Yo Honey Singh are back with 'Modern Ranjha' presented by Anshul Garg's Desi Music Factory.Composed and written by Singhsta, 'Modern Ranjha' with its fun lyrics and up-tempo beats promises to have the Gen-X crowd on their feet. The cool contemporary video directed by Mihir Gulati, features Singhsta and Vishakha Raghav, with a special appearance by Singhsta's mentor Yo Yo Honey Singh! The song is out now on Desi Music Factory's YouTube channel.

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